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Sport Management

Sport Management

Bachelor of Science (B.S.)

Program Website
Sample Schedule
WVU Tech Catalog

Intern with a team, athletic department, sporting goods company or outdoor recreation organization.

There’s more to sport than the game on the court or field job. Plunkett Research estimated the size of the entire sports industry in the U.S. is $539.7 billion dollars and the estimated size of the global sports industry being $1.3 trillion dollars. Getting these desired careers in the sport industry requires three things a solid academic background, excellent experience/internships and professional networking. WVU Tech provides students excellent opportunities in all three areas. 

The sport management program at WVU Tech offers a multidisciplinary curriculum which allows students to take a variety of sport discipline courses in addition to accounting, business management and communications. The program offers many different subjects incorporated into sport management, such as administration of sport, finance of sport, law in sport and ethics.

Our students also participate in an extensive internship, which can include placement in a high school or college athletic department, with a semi-pro baseball team, local sporting goods companies or with an outdoor recreational company in the area. 


WVU Tech Sport Management graduate, John Dunn

Dunn, '13


During his goal keeper career on the WVU Tech men’s soccer team, Dunn earned USCAA 1st team all American and MSC player of the week (twice). In 2013, John was selected for the SHAPE America Major of the Year award representing WVU Tech. After earning his degree at Tech, John completed a master’s of science in Sport Administration–Compliance at Western Kentucky University in 2016. 

WVU Tech Sport Management graduate, Sierrah Soto

Soto, '15


Sierrah is the assistant women’s soccer coach at WVU Tech.Soto was a member of the WVU Tech women’s soccer team and was captain her junior/senior year before graduating in 2015. Now, she's helping WVU Tech build a phenomenal team while seeking her master’s degree in Athletic Coaching Education at WVU. 

Career Profile

Our program prepares students to work behind-the-scenes of the sport industry, one of the fastest growing industries in the U.S.

We equip students with skills like management and leadership, sport marketing and finance, critical thinking and problem solving. By melding innovative courses with professional development, the program trains students for a variety of professional management positions.

Graduates have access to an extensive alumni base and often find jobs in in the areas of sales, marketing, fan relations, sponsorship, intercollegiate and interscholastic athletics, community recreation and sport centers, city parks, recreation departments and sport goods and marketing companies. 

Some of our graduates choose to further their knowledge by attending graduate programs in sport management, business administration and law. 


Our graduates find career opportunities as: 

  • Sport information directors
  • Compliance directors
  • Athletic directors
  • Athletic managers

  • Facilities managers
  • Athletic directors
  • Community recreation and sport center managers
  • YMCA directors

Sport Studies Club

Many of our programs students are active members of the Sports Studies Club at WVU Tech. The organization opens up opportunities for networking, running clinics, conferences and more.

The group also plans athletic season kick-off events, including the super-popular Tech Madness.


A deep understanding of the where the sport management field has been, where it is today and where it will be tomorrow.

Technology in Sport Management

This course provides an understanding of the technological concepts and principles relevant to sport management and provides student with practical experiences in the use of emerging technologies in the field.

Facility Planning

Uncover an in-depth study of sport facilities, including planning, design, liability and facility management concepts and evaluation.

Sport Marketing

Explore marketing principles as they relate to sport organizations. Specific attention is focused on the marketing planning process, marketing information systems and internal marketing.

View a sample degree schedule or explore more course options in the catalog.

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